Perform basic steps A Content Based Partner Smart Audience allows you to optimize targeting efforts to achieve business goals more effectively. This campaign allows you to promote specific content, or genre of content, on a Connected TV (CTV) ap...

Configure Target Type from existing content To create a Connected TV App Content Based Promotion Smart Audience, select a target type. A target type defines the parameters that Samsung DSP requires to deliver your ads. This can be based on the p...

Enter the title of the new show or movie to be promoted in the search field, or click + Add . You can use the drop-down menus to narrow content options. Enter the name of the New Show in the search ...

Use a Conversion Group to create a Smart Audience You can use a Conversion Group to create the Smart Audience. A Conversion Group defines how the Samsung DSP interprets data received from a segment implemented on a website. More specifically, a ...

Configure the Target Audience Size Enter your target audience size. Target Audience Size allows you to determine how many IDs you want; the smaller your audience, the more likely it will result in a conversion, so you will need to balance the ...

Apply filters Filters provide the ability to include or exclude users of the apps you select. + App - a campaign targeted at new users adding the app you are attempting to optimize, and excluding its present users, for example. I...

Perform final steps Provide comments in the Comments text box if necessary. In the lower right-hand corner, click Create Audience . The success banner confirms that your audience has been created. Sm...