Apply filters
Filters provide the ability to include or exclude users of the apps you select.
- + App - a campaign targeted at new users adding the app you are attempting to optimize, and excluding its present users, for example.
- In the Filters section, click + App.

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In the left drop-down menu, select an app from the list.
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Choose a launch option.
a. Not Launched Within/Launched Within (a certain amount of days)
b. Select the number of days. - Select the number of days.
- TV Model** - You can also target TV models by year.
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Click the down arrow to reveal the TV Model selection menu.

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Use the checkboxes to choose TV Model year from the drop-down menu.

Your TV Model selections will appear in the TV Model filters section.
