March 29, 2023 What's new? We’re excited to announce the launch of Campaign Type. Smart Audiences allow you to identify the best possible target audience to improve campaign performance. Benefits Setting the right campaign objective for yo...

February 15, 2023 What's new? We’re excited to announce the launch of a support portal. As part of our continuous effort to provide clients with the best possible service, Samsung Ads is pleased to announce the launch of our brand new Samsung ...

March 29, 2023 What's new? We’re excited to announce the launch of Smart Audiences. Smart Audiences allow you to identify the best possible target audience to improve campaign performance. Benefits Powered by AI/ML, Smart Audiences optimiz...

February 8, 2023 What's new? You can now select DMP audiences for reporting in Samsung DSP without a Platform Solution Manager. Benefits This facilitates and increases your workflow when building audiences for the following reports: Reach &a...

February 21, 2023 What's new? We are excited to announce a fresh UI redesign to the Campaign Form. Benefits These updates will make the Campaign Form experience easier to navigate, and improve the discoverability of campaign performance feat...

January 11, 2023 What's new? As part of our ongoing effort to improve the deal import and management experience within the Samsung DSP, we have launched four new Marketplace features designed to empower users to streamline their deal management ...

January 5, 2023 What's new? We have added the Size per segment feature to calculate the size of individual segments associated with your audience. Benefits This feature helps you understand the contribution made by individual segments to a...

January 5, 2023 What's new? We are proud to announce the release of a new version of the Linear TV page in Audience Builder. With this latest release, building your audiences based on Linear TV data becomes an easier, richer, and faster experien...