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    Creative Weighting
    • 22 May 2024
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    Creative Weighting

    • Updated on 22 May 2024
    • 1 Minute to read
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    Article summary

    May 19, 2023

    What's new?

    The new Creative Format Gallery showcases visual examples of every ad format supported by the Samsung DSP. Organized by inventory type, you can explore creatives for CTV/OLV, Samsung TV Native, and Display before moving on to the creative setup phase, ensuring accurate format selection.

    Benefits

    Our aim is to simplify the process for you, reducing the likelihood of mistakenly choosing the wrong creative format for your campaign.

    This page compiles creatives into their respective categories and offers a detailed description with associated mock-up once selected

    Before SelectionAfter Selection
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    Availability

    This change is applied to all buyers in all regions.

    More information

    Consult Creatives for more information.

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