May 2024

What's new?

A seamless process of audience creation has never been more crucial for ensuring the right audiences are reached. Audience Solutions is a comprehensive creation tool at your disposal, enabling you to delve into all Samsung proprietary data with first-party and third-party segments available.

Benefits

• Construct audiences directly from off-the-shelf and pre-curated Samsung proprietary segments on the Flight Form, ensuring an optimal audience creation experience while providing improved reporting.
• Access to granular details and changes made to the audience on the Audience Change History feature. This includes the audience creation date, modifications such as additions or removals, adjustments to boolean expressions, a graph showing the audience reach over time, and the date when the audience was added to or removed from a flight.
• Manage multiple flights simultaneously using the target option in the bulk change section.

More information

Consult Audiences Solutions for more information.