Samsung Ads is the #1 provider of device data in the U.S., helping advertisers maximize reach and drive efficiency at every step.

Powered by Samsung Ads’ proprietary data, Samsung DSP provides a brand-safe, secure, user-friendly platform to create campaigns while ensuring you target the right audiences.

With Samsung DSP, you can:

• Manage reach and frequency across linear, streaming, and digital platforms.
• Measure full-funnel attribution at the household level, including reach, engagement, conversion, and sales growth.
• Scale your reach across any inventory source, enabling you to optimize your ad delivery to reach your target audience more effectively.
• Optimize efficiency by leveraging Samsung's predictive data and your own data.
• Track the performance of your campaigns and make data-driven decisions.

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