trader_seller_revenue (Trader API v1)

trader_seller_revenue

Data retention: 13 months
Maximum selected date range: 1 year and 1 day

Dimensions

Name	Type	Description
device_id	int	(ex: Tizen TV)
device_name	string	(ex: Tizen TV)
device_type_id	int	ex: Connected TV
device_type_name	string	ex: Connected TV
country_code	string	Country Name
country_name	string	Country Name
exchange_seller_id	int	Exchange Seller Name
exchange_seller_name	string	Exchange Seller Name
deal_id	string	Direct Deal ID
exchange_seller_site_id	int	Exchange seller site identifier
exchange_seller_site_name	string	Exchange seller site name
format_id	int	Format identifier
format_name	string	Format name
language_id	int	(ex: EN, FR)
language_name	string	(ex: EN, FR)
product_id	int	Product identifier
product_name	string	Product name
position_id	int	Above the fold, Below the fold or Unknown
position_name	string	Above the fold, Below the fold or Unknown
publisher_id	int	Publisher identifier
publisher_name	string	Publisher name
region_code	string	State, Province or Region Name
region_name	string	State, Province or Region Name
seller_currency	string	Seller currency
dsp_id	int	Demand side platform identifier
dsp_name	string	Demand side platform name
dsp_buyer_id	int	Demand side platform buyer identifier
dsp_buyer_name	string	Demand side platform buyer name
buyer_currency	string	Buyer currency
day	string	Date in ISO format (ex: 2020-01-01)
hour	string	Date and hour in ISO format (ex: 2020-01-01-10)
day_of_week	string	Day name of the week (ex: Wednesday)
hour_of_day	string	Hour of the day, in 24h format (ex: 10)
browser_id	int	(ex: Google Chrome, Samsung Internet)
browser_name	string	(ex: Google Chrome, Samsung Internet)
browser_variant_id	int	(ex: Microsoft Internet Explorer 11)
browser_variant_name	string	(ex: Microsoft Internet Explorer 11)
operating_system_id	int	Operating System (ex: Tizen, Microsoft Windows)
operating_system_name	string	Operating System (ex: Tizen, Microsoft Windows)
operating_system_variant_id	int	ex: Microsoft Windows 10
operating_system_variant_name	string	ex: Microsoft Windows 10
placement_id	int	The identifier of the creative type accepted by a placement
placement_name	string	The name of the creative type accepted by a placement

Metrics

Name	Type	Description
ctr	float	Click Through Rate – this is the number of Clicks events over the number of overall Impressions expressed as a percentage.
clicks	int	A click event is counted when a user clicks on the ad/creative.
clicks_dropped	int	Clicks dropped
fall_through_impressions	int	Fall-through impression count
fill_rate	float	Fill rate
filled_gross_rpm	float	Filled gross revenue per mille
filled_impressions	int	Filled impression count
filled_impressions_dropped	int	Filled impressions dropped
filled_net_rpm	float	Filled net revenue per mille
gross_rpm	float	Gross revenue per mille
gross_revenue	float	Gross revenue
net_rpm	float	Net revenue per mille
net_revenue	float	Net revenue
total_impressions	int	Total impression count
trader_fee	float	Samsung DSP fees are simply the platform usage fees outlined in your contract.