This document outlines the guidelines and requirements that must be adhered to when creating and importing creatives to Samsung DSP.

These specifications are essential to ensure that ads are displayed accurately across various platforms and devices, while also maintaining compliance with industry standards and regulations.

Some common key specifications for ad assets include:

• File format: Ads must be in specific file formats such as JPEG, PNG, GIF, MP4.
• File size: Ad files are subject to size limits to optimize loading times and performance.
• Resolution: Ads should be designed in the recommended resolution to guarantee clarity and quality on diverse screens.
• Color mode: Ads should be in RGB color mode.

It is important to carefully review and respect the creative specifications to prevent potential issues or rejection of the ad.

You are encouraged to collaborate closely with designers and ad operations teams to ensure that creative assets meet all necessary requirements prior to importing and launching.

By following these guidelines, you can ensure that your ads are displayed accurately, effectively reach your target audience, and remain compliant with regulations to avoid any penalties or repercussions.

Below are the specifications required for each creative type in Samsung DSP.

Image

The image creative must comply with the following specifications:

Video